Maintaining leadership in the business world is hard. It is cut-throat, and anyone who says it isn't hasn't worked a proper corporate job in his/her life. Companies around the world are working day and night, ideating on how to solve their target customer needs, writing and shipping code, manufacturing new products, investing in R&D, and driving process automation and financial planning, all while orchestrating these efforts under a cohesive corporate vision that drives financial performance and promotes performance excellence.